ACTION REPORT: Students, people of faith and community allies drop banners in support of Wendy’s Boycott!

Students at Goucher College in Baltimore drop a banner from the Mary Fisher Dining Center as part of the Student/Farmworker Alliance’s “Wendy’s, We Won’t Yield” National Day of Action on April 18, 2019.

Students at Goucher College in Baltimore drop a banner from the Mary Fisher Dining Center as part of the Student/Farmworker Alliance’s “Wendy’s, We Won’t Yield” National Day of Action on April 18, 2019.

Plus: Rev. Dr. Liz Theoharis and the Florida Poor People’s Campaign join forces with CIW to demand a moral commitment to human rights from Wendy’s…

Last week, amidst  the scramble of final exams and Easter weekend preparations, students, people of faith and community allies in over a dozen cities from coast to coast put their solidarity with the Wendy’s Boycott on display! From Washington State to Rhode Island, the Fair Food Nation dropped protest banners to expose the hypocrisy of  Wendy’s refusing to pay an extra penny per pound of tomatoes to ensure farmworkers’ dignity in the fields even as the company invests $25 million in digital media to secure consumers’ loyalty.

Today, we bring you just a few of the visual highlights from SFA’s “We Won’t Yield” National Day of Action on April 18! Because the banners below speak for themselves:

After passing a unanimous resolution to ban Wendy’s from campus until the fast-food giant joins the Fair Food Program, students at Florida Atlantic University in Boca Raton, FL, suspend a banner from the second floor balcony at the Ritter Art Gallery.

After passing a unanimous resolution to ban Wendy’s from campus until the fast-food giant joins the Fair Food Program, students at Florida Atlantic University in Boca Raton, FL, suspend a banner from the second floor balcony at the Ritter Art Gallery.

The Community of Living Traditions and Stony Point Center raise their voices to support farmworkers’ human rights.

The Community of Living Traditions and Stony Point Center raise their voices to support farmworkers’ human rights.

Faith United Church of Christ in Bradenton, FL, displays support for the Wendy’s Boycott during Holy Week 2019.

Faith United Church of Christ in Bradenton, FL, displays support for the Wendy’s Boycott during Holy Week 2019.

Fighting for fair wages and dignity at work with the Florida Poor People’s Campaign

And that was not the only highlight from last week in the Campaign for Fair Food!

On Wednesday, the eve of the Day of Action, Rev. Dr. Liz Theoharis and the Florida Poor People’s Campaign brought their National Emergency Truth and Poverty Tour to the heart of the Fair Food Nation in Immokalee for a special teach-in with farmworker leaders of the CIW and a spirited protest at a local Wendy’s!

In the last two years, the Poor People's Campaign: A National Call for Moral Revival has reached out to communities in more than 30 states, gathering testimonies, engaging in direct action, and chronicling the demands of thousands of poor people as they call for a more just and equitable society.

Rev. Dr. Liz Theoharis, co-chair of the National Poor People’s Campaign, Florida faith leaders and organizers, joined farmworkers for a beautiful exchange of histories, campaign plans, and a shared vision to create a world without victims — a world where the human rights of all struggling communities are protected.

After the exchange, together with the CIW, the delegation led a joyous picket outside a Wendy’s restaurant in sunny Estero, FL, to demand a commitment to the Fair Food Program!

It was an honor and privilege in Immokalee to host the courageous delegation from the Poor People’s Campaign, who are doing the critically important work in a democracy of speaking truth to power and stirring communities across the country to take action in defense of human dignity.  We look forward to continuing to support each other’s struggles in the years ahead!

ACTION ALERT: “Wendy’s, We Won’t Yield” National Day of Action, April 18th!

 

Following months of escalating action in the boycott — including a major “Boot the Braids” victory by students at the University of Michigan — Wendy’s flagrant disregard for the safety and wellbeing of farmworkers is only fueling consumers’ outrage. And on April 18, the SFA network will turn indignation into action, making it crystal clear to Wendy’s – and top university leaders who have chosen to still do business with the fast-food holdout – that we will not yield until a Fair Food Agreement is signed!  

Students at the University of Florida turn up the volume on President Fuchs to cut the university’s contract with Wendy’s during the 4 for Fair Food Tour in March 2019.

Students at the University of Florida turn up the volume on President Fuchs to cut the university’s contract with Wendy’s during the 4 for Fair Food Tour in March 2019.

Despite growing pressure by students across the nation for Wendy’s to commit to the preeminent human rights standards of the Fair Food Program, Wendy’s brazenly continues on its quest to win the food industry’s so-called “share of stomach battle,” pumping $25 million into its digital spending budget and objectifying young consumers along the way. Here’s what Wendy’s CEO Todd Penegor has to say about the tech splurge and our generation’s priorities on the topic of food: “We believe that being successful in digital will be a competitive advantage for us as consumers are craving customization, speed, and convenience…”  

Let us be clear, Wendy’s. Young people are not craving “customization, speed, and convenience.” We are craving transparency, fair wages and human rights for farmworkers!

Join the SFA network on Thursday, April 18, for a National Day of Action, where dozens of youth on campuses from coast to coast will drop protest banners and organize direct actions to demand Wendy’s show respect for farmworkers and consumers, and finally join the Fair Food Program. Check out SFA’s action toolkit, and be on the lookout for added resources this week on creative banner ideas, talking points, and more! If you’re ready to jump in, get in touch with us at organize@sfalliance.org or call 239-657-8311.